Toyota Quality Champion Award

Nothing is more important than consistent expert feedback to maintain product quality. That’s why Toyota requests Dealership Product Reports (DPRs) from dealership Master Technicians and Service Managers from across the USA. Each year, dealership employees who demonstrate an exceptional commitment to DPRs are recognized with Toyota’s Quality Champion Award. We are pleased to announce that our Shop Coordinator, Dan, was one of only four Quality Champion Award winners in the Boston Region’s network of 72 dealers!

"Dan has been selected as a Toyota Quality Champion for outstanding dedication to the continuous improvement of Toyota vehicles."

“Dan has been selected as a Toyota Quality Champion for outstanding dedication to the continuous improvement of Toyota vehicles.”

Product reports submitted by committed individuals like Dan document specific concerns with product quality or design that dealership technicians encounter. These reports are extremely detailed and can require the submission of pictures or videos of the concerns.

The Quality Champion Award is based on the number of DPRs an individual submits. Quality, originality, thoroughness of documentation, and value to Toyota design and manufacturing staff are also considered. Dan was recognized for the quality of his reports and their value to Toyota.

Information submitted in the reports is analyzed at Toyota’s corporate office and is used for decision making on product recalls, service bulletins, or developing customer support programs.

We thank Dan for his commitment to quality and congratulate him on his recognition from Toyota.